Ford will launch local brand in China

May 20, 2014 at 7:56 pm

Ford Motor Company, together with its partner Changan brand will launch in China Jiayue. According to the China Auto Web, a new trademark in the sale will be used only electric cars. The first model will be based on a sedan Ford Focus Classical – a four-door “trick” the second generation.

Ford mark photo

Ford mark photo


Now the company Ford – one of the major automakers that does not sell cars in China under the local brand. But soon the situation will change – China Auto Web reports that the joint venture Changan-Ford start promoting in China models under the new brand name Jiayue (can be translated as a “leap forward”).

Photo of Ford

Photo of Ford

The first model will be front-wheel drive sedan Jiayue C-Class Ford Focus Classical, is a four “focus” of the second generation. According to Car News China, the Chinese expect a simple car with a 120-hp 1.8 atmospheric engine as low as 90,000 yuan (about 14,400 U.S. dollars). However, China Auto Web resource denies it: a legacy sedan body should stay pretty modern electric power plant, which is confirmed by the spy photos is almost ready for mass production of the prototype. By the way, with the North American Ford Focus Electric electro hatchback firstborn Jiayue hardly something will bind. First Ford nameplates with Jiayue, according to unconfirmed reports, will debut in September at the Motor Show in Chengdu.

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